Way2Star
Year
2023
Brief
Visual identity for the birth of the company
Copyrights
All rights to the work reserved to the communication agency
Super Agency.
Super Agency.
Way2Star, is a company that wants to bring together investors and start-ups, adding something more, taking the '+'. It totally changes its graphic identity, uniting values, method and strategy with a plus; investors, in the commonly called Angel, who, united with their skills, provide experience to the new 'unicorns'. Why not unite Angel with a '+'?
To revamp this idea, the visual identity of Angel Plus is strongly characterized by the use of not just one, but five identity colours, to represent the fluidity, versatility and grit that is wanted to be expressed with this project.
Print
Quadricromia:
C 0% M 17% Y 100% K 0%
Pantone:
PANTONE Yellow 012 C
Web
RGB: R 255 G 212 B 0
Hex: #FFD400
Print
Quadricromia:
C 0% M 59% Y 64% K 0%
Pantone:
PANTONE 178C
Web
RGB: R 255 G 104 B 92
Hex: #FF685C
Print
Quadricromia:
C 91% M 16% Y 0% K 9%
Pantone:
PANTONE 306 C
Web
RGB: R 0 G 190 B 231
Hex: #00BEE7
Print
Quadricromia:
C 0% M 49% Y 100% K 0%
Pantone:
PANTONE 151 C
Web
RGB: R 255 G 131 B 0
Hex: #FF8300
Print
Quadricromia:
C 18% M 0% Y 82% K 18%
Pantone:
PANTONE 2291 C
Web
RGB: R 164 G 209 B 0
Hex: #A4D100
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Poppins Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Poppins Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Poppins Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Poppins Black